The definition of a “full service, integrated agency” has changed. Once it meant having creative, account management, strategy and media in-house. Then agencies introduced interactive/digital, but the title “full service” still wasn’t fully accurate.
PP+K is redefining what it means to be a “full service, integrated agency”.
We have collected the essential “Elements” that are required to identify and develop Brand Solutions into one unit, which works together seamlessly on a daily basis. By creating this in-house collective, we are able to create and execute every piece of the puzzle, rather than parceling out projects to extraneous partners who don’t know your brand, or goals, as intimately as we do. What this means to our clients is not only a campaign that cohesively solves business needs, but also makes the most out of our clients’ budgets.
Brand Elements is the future of our industry and PP+K is leading the collective movement.