Summer Playlist – Visit Tampa Bay
Summer Playlist – Visit Tampa Bay
Summer Playlist – Visit Tampa Bay

About the Project

The 2014 Summer Playlist Campaign was a multi-channel marketing campaign focused on Summer visitation to the Tampa Bay area from in-state markets. PP+K put together an integrated strategy that used a mix of digital ads, radio and engaging video units to showcase Tampa Bay’s unique “soundtrack.” Fom the shrieks of excitement bellowing from Busch Garden Tampa’s roller coasters to the sounds of the wild at Lowry Park Zoo and the Florida Aquarium, to the gasps of delight at the Museum of Science and Industry, summer in Tampa Bay has a soundtrack all its own.

Project Info

Client : Visit Tampa Bay
Categories : ,
Project Url : Summer Playlist